The digital payment ecosystem is complex, especially for airlines. Several factors are at play: consumers are continuously discovering and embracing new ways to pay for goods and services, while airlines typically have high volumes of cross-border transactions that require multiple acquirers and routing rules.
Airlines must also reconcile their current payment needs with legacy payment systems that rely on sluggish third-party payment service providers (PSPs) to execute a payment strategy. If that isn't enough, there's an ever-expanding network of global payment regulations to navigate and the ever-present risk of fraud.
All of these moving parts must work in harmony. That is where the importance of Payment Orchestration comes in.