Solutions
Intelligent Payment Routing
Control your payment ecosystem with one simple integration
Having multiple acquirer or PSP relationships is essential to get the most from payments. Magic happens with CellPoint Digital’s Velocity Payment Orchestration Intelligent Payment Routing. It is the secret ingredient to connect, optimize and transform how you manage payments and improve overall profitability. Built using both existing and new partnerships, it gives you:
- control over all of your payments
- improved acceptance and conversion rates and
- reduced processing costs
Easily integrate to Velocity to expand and strengthen your existing acquirer/PSP partnerships. A rules-based command center lets you control, configure and customize your payment ecosystem based on variables meaningful to your business – including customer experience, cost, risk, failover and currency.
Use rules to intelligently route your transactions
When your customer makes a purchase, transactions are routed across any number of acquirers – in real-time with no customer experience impact. Insight driven decisions are possible through back-end reconciliation, reporting and analytics.
CellPoint Digital’s Intelligent Payment Routing is optimized to markets and currencies and empowers you with the information you need to hold acquirers and PSPs accountable and even scorecard their performance.
Improved authorization rates
- Capitalize on machine learning to automatically route transactions to the best provider(s) based on past performance
Fail-proof failover
- Ensure technical redundancy and protect against business risk from unexpected outages or non-responsive endpoints
Geographical optimization
- Route cross-border transactions to designated providers to reduce fees and decline rates
Risk based routing
- Automatically direct transactions to certain acquirers based on risk profile or Merchant Category Code to maximize acceptance
Load balancing
- Distribute payment volume across your providers to avoid exceeding contractual volumes
Want to see our unique Intelligent Payment Routing in action?
Request a Demo Today
Upgrade your payments today with Intelligent Payment Routing that is easy to implement, acts as an overlay to your existing partnerships – and can drive immediate improvements to profitability. Request your free demo today and see how you, your business and your customers will benefit.
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Reporting & Analytics