Intelligence, powering payments
Transform travel payments with AI decisioning

that drives your bottom line

Deep expertise trusted by leading airlines and hospitality businesses worldwide

Payment accepted is not a commercial verdict

Payment intelligence unlocking commercial value in every payment decision

Decades of payments data. Trillions of dollars in transactions. Every network, issuer, and acquirer across every major omnichannel in the airline and hospitality industry.

That intelligence is put to work dynamically simulating every routing choice, pricing scenario, and risk setting – revealing the precise moves that unlock lower costs, more revenue, reduced fraud, and smoother customer journeys.

Behind it all, people. Payment experts who have spent their careers in payments own the outcome and put Zenith's intelligence to work for the world's most demanding travel brands.

This is what CellPoint delivers. Not as a promise – as a practice.

How CellPoint creates value

  1. 01
    Payment Intelligence
    • Bring all payment data together in one place. Understand performance across markets, methods, providers and channels – and act on it with confidence. Zenith sits above any orchestrator (CellPoint's, a third party's or your own), so there is nothing to replace.
  2. 02
    Payment Optimisation
    • Raise approval rates, cut the cost of payments and recover lost revenue, by making the right commercial trade-off at the moment each decision is taken.
  3. 03
    Commercial Value
    • Show the CFO what payments are doing to the P&L, and what to do about it. Payments stop being a cost line to control and become a lever for margin, revenue and resilience.Hum
  4. 04
    Travel-Native Expertise
    • Built specifically for the complexity of airline and travel payments – multi-market, multi-currency, alternative payment methods, refunds and reconciliation included.
  5. 05
    Human in the loop
    • Payment experts stay in the loop on every Zenith recommendation. They set the objectives and own the result. Each recommendation shows why it is being made, the evidence behind it, what it should do to your bottom line, and who is accountable.
Payment Insights

Payment intelligence that turns performance into profit

Zenith connects payment performance, optimisation, reporting, routing, risk and operations into a single, travel-native intelligence layer – giving your finance and payment teams the visibility and control to improve outcomes continuously.

For CFOs and finance leaders: See what payments are doing to your P&L and what to do about it. Find the margin, revenue and resilience that sit inside your existing payment performance.

For payments and technology teams: Add intelligence without replacing anything. Zenith sits above any orchestrator, works alongside PSS-embedded payments, and keeps your experts in control of the decisions.

Payments are one of the largest controllable lines in an airline P&L

US$22bn

Annual cost of taking airline payments (IATA)

US$4

Per passenger payment cost vs US$7.70 net profit

US$40m+

Recovered from one carrier’s payments diagnostic

What Zenith does for your P&L

Zenith turns payment data into commercial decisions, on top of the payment stack you already run.

Payment Performance

Payment Intelligence & Reporting

  • Real-time payment visibility across all providers, markets and methods
  • Performance benchmarking and decline analysis
  • Decision-ready data for finance, commerce, digital and payments teams
Payment Performance

Payment Optimisation

  • Intelligent routing to improve approvals and reduce cost-to-authorise
  • Fraud management that reduces friction without increasing exposure
  • FX optimisation to recover currency conversion leakage
  • Reconciliation tools that simplify financial operations

Built for complex travel businesses

  1. Airlines
    • Raise approval rates, cut the cost of payments and recover lost revenue.
  2. Travel
    • Streamline every touchpoint with integrated payment technologies.
  3. Hospitality
    • Transform every stay with flexible, secure payment innovation.
  4. eCommerce
    • Craft the future of commerce with agility and precision.
Resource Centre

Intelligence for finance and payment leaders

Payments are evolving faster than most travel businesses can track. Our resource centre brings together global research, industry analysis and practical guidance to help payment, finance and commercial leaders stay ahead.

Benchmark your performance. Understand emerging trends. Build the case for payment improvement internally.

Find out what your payments are really worth

Our payment health check replays the last twelve months of your own data to show what smarter routing would have done to your approval rates, costs and revenue. It also benchmarks you against an anonymised ecosystem and market data. Your data is tokenised and anonymised, and you only ever see your own.

Request a payment performance review: