Offer & Order is reshaping how airlines sell shifting from fragmented PSS systems to unified, Amazon-like retail experiences.
In this video, we break down how the new Offer & Order model enables airlines to bundle air, hotel, car rental, and ancillaries into a single, dynamic shopping cart. But with this richer retailing comes payment complexity multiple products, multiple payment rules, multiple transactions.
That’s where CellPoint Digital comes in. Our Payment Orchestration Platform is purpose-built to manage the nuanced payment flows of Offer & Order retailing from split payments and refund logic to form-of-payment combinability. Because when you simplify payments, you unlock the full value of modern airline retail.