From the floor of World Aviation Festival in London, Stephane Druet, Head of Marketing and Product Strategy, explains why alternative forms of payment (AFPs) have taken off. Citing CellPoint Digital’s recent deployment of Apple Pay for Southwest Airlines as an example, AFPs can drive increased sales of tickets and ancillaries.
On the spot 05 September 2019
Video interview: why alternative forms of payment?
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In this podcast episode, Ciaran and Jon discuss how airlines can use their digital channel to drive ancillary sales and integrate many different payment methods.
Stephane Druet, Head of Marketing and Product Strategy, explains why alternative forms of payment have taken off.